Women, Life and Science

The Paradox of Passion with Bobby Hoffman

Cecilia Zapata-Harms

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If motivation worked the way the internet promises, burnout wouldn’t be so common.

We’ve all told ourselves to “just work harder” or “don’t give up”—and still felt stuck, exhausted, or discouraged.

The truth?
 Most motivation advice isn’t built to last.

So what if we looked at motivation through a scientific lens instead?
What truly drives human behavior?
What keeps us going when things get hard?
And how can we build sustainable strategies that actually work?

Join us in this conversation with Dr. Bobby Hoffman, an Associate professor, a regular contributor to the Psychology Today and author of The Paradox of Passion , as we unpack the science behind motivation, rewards, and purposeful intention.

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